Countryside Marketing News & Tips

If a picture paints a thousand words, a map does it better in my opinion! I love maps and there's a free tool from Google that allows you to build your own maps, either for your farm, or your glamping business etc. Take a look at this video , the examples and the ' How To' guide to get started with Google MyMaps. Click this link (or copy & paste to your browser) https://drive.google.com/open?id=1OKPq5BcXtfkCrv0R2i966fhau95gU1HB

What a great comment from one of my clients this week who said on his new website: We have a new website, which almost unbelievably for a fat fingered farmer I have helped to build. I say “help” - another farmer [Ted Howard-Jones of Countryside Marketing] has set up a business with the aim of enabling farmers to promote their business and diversifications in a website format that they can edit... I didn’t believe it would be that easy, but it really was.

‘ We’re proud to be partnering with The Business Barn, a brand new online resource providing inspiration and advice for rural business.  Anyone considering diversifying or starting a rural business should head to  www.thebusinessbarn.co.uk  to view a range of free to access articles, business guides and case studies to get you started.

BBC Radio 4: Farming Today. The NFU indicates that 2/3 of farms are now diversifying. @ BBC FarmingToday   .   Monday's program focused on a green burial site in Wales.   On Tuesday it was the turn of farm buildings being utilised as rural offices. 

An easy and free way to promote yourself.  Every email you send can have a link to your web page, facebook page and your phone number or booking site. All email services these days allow you to add a 'signature' to your email.  Just go to the 'Settings' section of your email package and search for 'signature' or look up how to add it in the Help section. If you add your website address or facebook page ensure you create the 'link' with the URL (web address) of your pages. Keep your signature short and simple and it'll encourage your email recipients to explore your product or service.  If they forward your email to friends, they'll also be able to have the correct details. Customizing your email signature is also one of the most important ways to improve the deliverability of your email. If you have an email signature that clearly states your name, position, phone number, and address, your emails will be significantly less likely to end u...

The Farmers' Country Showdown, Series 2 Episode 20  to be broadcast 29 Jan 2018 will feature Three inspirational farming families, with real ingenuity and determination, are up against each other for the Diversification of the Year Award at the Farmers Weekly Awards.

Recent research from Rural England and Scotland's Rural College found that 4 in 5 rural businesses say digital technologies were important to their growth, but at the same time 30% of them were finding it difficult to access support or training to help them access the technology that would make them more productive and competitive.  December 2017 - 800 respondents